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The aIDEAS Team

The aIDEAS organisation has contributors participating either in a general administration role or on a project basis as consultants or technical specialists.

Below biographies for the senior technical associates and advisers for aIDEAS Operations.


Martin Sabry
Founder & Senior Partner

As Founder & Senior Partner Martin Sabry is responsible for the management and strategic direction of aIDEAS.

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Robin Lewis
Software Specialist

As Software Specialist Robin Lewis is a senior software development consultant and software implementation specialist.

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Robert Marks
Software Specialist

Dr Robert Marks is an aIDEAS software development and implementation consultant and specialist, focusing on embedded software and the hardware/software interface.

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Gordon Lamb
Mechanical Design Specialist

As Mechanical Engineering Design consultant and specialist Gordon Lamb is focused on future aIDEAS mobility and recreational vehicle development.

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Carl Pullen
Mechanical Design & Pro/E Specialist

As an independent Mechanical Design & Pro/E Specialist Carl Pullen is a strategic advisor and consultant to aIDEAS on mechanical design.

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Emma Bullock
aIDEAS Sales & Business Development

Emma Bullock leads sales and business development in aIDEAS.

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Alexis Rideau
Product Marketing & Business Development

As Product Marketing & Business Development strategist Alexis Rideau is a consultant on future aIDEAS projects development.

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Alison Bidwell
aIDEAS Consultant

As an aIDEAS consultant Alison Bidwell is an adviser and supporter for a number of aIDEAS projects.

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Paula Burn
aIDEAS Consultant

As an aIDEAS consultant Paula Burn advises on business strategy and development.

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Stan Webster
aIDEAS Trust Charity

Stan Webster advises on organisation and development of the aIDEAS Trust Charity.

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Paul Auton
aIDEAS Trust Charity

Paul Auton advises on development of aIDEAS.

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Barnaby Perks
aIDEAS Trust Charity

Barnaby Perks advises on development of aIDEAS.

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Steve Lee
Friend of aIDEAS

Steve Lee is a Friend of aIDEAS and working initially on future aIDEAS projects including the aONSHOP project.

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Siger Alfelt
Friend of aIDEAS

Siger Alfelt is a Friend of aIDEAS and advises & collaborates on investment, commercial & business development opportunities in South East Asia (ASEAN) with special focus on Malaysia.

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John Bridges
Friend of aIDEAS

John Bridges is a Friend of aIDEAS and advises on business strategy, change management and commercial development.

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